2017 ushers in new era for Bluebox Avionics and AviIT Ltd

23 January 2017 – Businesses coming together under a new company – Bluebox Aviation Systems Ltd.

It is announced that AviIT Ltd. and Bluebox Avionics Ltd. have been combined under a new company – Bluebox Aviation Systems Ltd. – with AviIT leadership assuming full management and operational responsibility for the new company. The Bluebox brand, products and IP will be owned and represented by Bluebox Aviation Systems Ltd.

“This new operational structure will help us meet our ambitious growth plans over the coming years, building upon Bluebox’s 10 years of IFE market success which we celebrated last year, and AviITs rich history of airline industry software innovation,” said Kevin Clark, who has been appointed CEO of the newly combined business. “I’m looking forward to leading this new stage of growth through innovation, sales and customer service – so here’s to celebrating a new year and a new decade, with a new corporate platform.”

“We have an increasing flow of product innovations that we are bringing to market and need to do so in a way that ensures customers benefit quickly,” said David Brown, founder of AviIT, who will lead the strategic development of the new company as Business Development Director. “Refocussing all of our product development under one organisational structure, helps us strengthen our core software development business, enhance our ability to differentiate our products, and allows us to engage more effectively in the kinds of partnerships that bring the best parties together to meet customer demand.”

“Bluebox already has long-standing relationships with all major content providers to deliver early window content on our systems and a range of high-quality IFE products that are easier to deploy and upgrade at a fraction of the cost of traditional systems,” added Clark. “This new corporate platform streamlines our ability to respond to market requirements much more rapidly than the previous Bluebox joint venture structure allowed, and provides greater flexibility in how we engage with partners in the creation and delivery of joint offerings.”